China’s Chery Group has officially opened its assembly factory in Thailand to produce up to 80,000 vehicles for domestic and export markets by 2030.
With an investment of approximately Bt5 billion, the plant, located in Rayong province, will churn out BEVs and PHEVs from the Chery, Omoda & Jaecoo and Lepas brands.
The new production facility is equipped with advanced manufacturing capabilities, including aluminum body welding processes, and has already entered the production stage.
Chery plans to expand its network in Thailand to 210 showrooms by the end of 2026.
Chen Chunqing, Executive Vice President, Chery International, said at the plant opening ceremony on April 20, “Today I would like to reaffirm our Group’s commitment to world-class manufacturing, advanced technology accessibility, and meaningful contribution to global carbon neutrality.”
He said the Chery Group continues to strengthen its capabilities in automotive innovation, supported by 8 R&D centers, 19 manufacturing bases, more than 300 international suppliers, and a global sales and service network of over 3,000 locations.
In February this year, Chery became the first Chinese automaker to surpass 6 million cumulative exports, while overseas exports exceeded 100,000 units for 11 consecutive months. In March, exports reached 148,777 units, representing a 72-per cent year-on-year increase.
In Europe, Chery Group is present in more than 18 markets, while across right-hand-drive markets globally, it operates in 14 markets with a growing share of new energy vehicles.
