R nineT Racer and Pure

BMW Motorrad Thailand is hoping to attract more customers in 2021 with lowered retail pricing across a large number of models.

According to an announcement from the German manufacturer, the pricing restructure covers a total of 12 models in the BMW Motorrad lineup. It ranges from the high-performance S 1000 R and BMW G 310 R roadster, to adventure F 850 GS Adventure and classic R nineT Scrambler.

S 1000 R
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Miguel Llabres-Pohl, head of BMW Motorrad Southeast Asia and Importers APAC, said, “In previous years, we have been strengthening the presence of BMW Motorrad in Thailand with diverse strategies that range from the launch of new models to cover the eclectic lifestyle and automotive demands of customers to flexible financial offers for different financial needs.”

G 310 R

“We have studied the potential and trends in the Thai market and believe that the restructured pricing will be able to excite consumers with more accessible and alluring opportunities to own a premium bike from BMW Motorrad,” he added. “In 2021 we are planning for our fans an array of training and travel activities to offer a joyful experience and create a strong community for BMW Motorrad owners.”

ModelPrevious price (THB)New price (THB)
BMW G 310 RFrom 209,000170,000
BMW G 310 GSFrom 229,000195,000
BMW F 750 GSFrom 499,000From 419,000
BMW F 850 GSFrom 575,000From 459,000
BMW F 850 GS Adventure675,000539,000
BMW S 1000 XRFrom 895,000749,000
BMW S 1000 RFrom 675,000599,000
BMW R nineTFrom 1,110,000From 929,000
BMW R nineT Urban G/S975,000799,000
BMW R nineT Racer975,000799,000
BMW R nineT Pure880,000699,000
BMW R nineT Scrambler975,000799,000