Bjorn Antonsson, CEO, BMW Financial Services Thailand.

BMW Financial Services Thailand is planning to launch new service innovations to make it easier to own a BMW, MINI, or BMW Motorrad vehicle in 2020.

The company said in a statement that the plan includes live chat and information services via LINE at @BMWleasing and a new 1397 hotline for customer inquiries, which will be ready for service in April this year.

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Thanks to the extended reach provided by intuitive service channels such as LINE and the call centre, BMW Financial Services Thailand achieved a new business volume totaling Bt16.25 billion and portfolio value reaching Bt50 billion in 2019 – both new records for the company.

Freedom Choice, the refreshingly flexible financing program launched for BMW and MINI customers in 2018, also saw a 300% uptake in customers throughout 2019.

Meanwhile, customers can discover useful information and quick services from BMW Financial Services Thailand through LINE at @BMWleasing including;

·         Checking outstanding balance

·         Information on payment channels

·         Updating personal information

·         Information on finance products, including Freedom Choice

·         Affordability calculator

·         Chat with call centre

There will also be upcoming special campaigns designed to accelerate Thailand’s continuing journey towards electrified mobility.